Trade show rentals also offer flexibility that is almost impossible to achieve with traditional booths. They save time and money by allowing staff members to focus their attention on more pressing matters.
Not sure which way to go with exhibit rentals for your business? The Design Factory in Las Vegas has been providing trade show exhibits and displays to clients since 1999. We work with clients of all sizes, from the Hard Rock Hotel and Wells Fargo Bank, to small local start-ups. Visit us at http://DFLV.com to find out how we can help you with your next trade show or convention!HVAC Contractors
Article Source: http://EzineArticles.com/5417140wMany businesses, especially those that are trying to be extremely thrifty, don’t think that buying a trade show display is the right financial decision for them. However, there are a number of reasons to use a display and smart companies know that renting is an option that saves money, yet still gives them the opportunity to get noticed at marketing events. Luckily, today’s rented booths are customizable and sleek, so you’ll shine at marketing expos. Here are four occasions that call for a rented exhibit.
Sell An Existing Product With A Trade Show Exhibit Rental
A display really lets your existing products shine. If there’s an industry-wide marketing event that’s well attended by clients and vendors in your industry, make sure that you’re there to capture the attention of new clients. Work with the trade show exhibit rental company to highlight why your product is better than the rest and you may be surprised at how many new customers you can land in just a few days.
Launch A New Product
A new product launch is another excellent time to use a display. It’s an easy way to introduce your new product to both current and potential customers at one time. To create even more buzz, ask if you can get a list of the companies that have signed up to attend the marketing event and send them a flyer with a sneak peek at your new product. This can help get people talking about your new product, even before they see it for themselves.
Strengthen Relationships With Existing Clients
While it’s true that you want to attract new customers, it’s also important to solidify the relationship with any existing customers. Business, no matter what industry you’re in, is all about relationships. Use your trade show exhibit rental to invite existing customers to visit with you and make sure to brush up on the details regarding their account and how they use your products or services. Your customers will be flattered that you took the time to speak with them and you might just keep them away from your competitors’ booths.
Position Your Business As An Industry Leader
One last reason to take advantage of trade show exhibit rental is to position your company as an industry leader. However, you probably can’t do this solely with a display. Make sure to take advantage of different types of media, including webinars, podcasts, promotional brochures, QR codes, PDF handouts and other take away items that will keep your company in the minds of your customers.
These four reasons aren’t the only ones why businesses choose to take advantage of trade show exhibit rental, but they’re a definite good start. If you know that you want to use a display to sell your existing products, launch a fresh product, strengthen relationships with your customers or position your business as a leader in your industry, but can’t afford the expense of your own booth, research how trade show exhibit rental can help your company.